Brand Manager

Recruiter
VW
Location
Cardiff (Caerdydd)
Posted
10 Aug 2017
Expires
17 Aug 2017
This exciting new opportunity now exists within our Sinclair Volkswagen ( Cardiff) Retailer With over 250 franchised retailers across the UK offering outstanding working environments, the brand continues to grow year on year. Please note: all candidates must follow the on-line application process Basic salary of £42,000 with OTE of £77,500 Holiday allowance of 22 days plus holidays and Birthday Company Car Contributory pension scheme Life assurance Private Healthcare Childcare voucher scheme On-site staff parking You will also receive excellent training and development from the Brand and our Group staff Job Purpose: Develop a strategy to increase revenue and profit in all areas of the business in accordance with a growth plan Formulate retailer policies in compliance with legal and manufacturer guidelines Control cash flow, stocks and assets to achieve a satisfactory return on investment Ensure the retailer is adequately staffed Generate enthusiasm for the Volkswagen Guiding Principles and Brand Values Ensure managers and staff are committed to customer satisfaction and process excellence As a Volkswagen Brand Manager, your Key Objectives will be: Objective: Develop a strategy to increase revenue and profit in all areas of the business in accordance with a growth plan Develop, forecast and revise business plans; determine where improvements can be made and develop action plans in order to achieve ongoing retailer objectives Increase market penetration through effective planned marketing to support business growth Oversee the implementation of marketing and promotional activities and monitor their success through line managers Create and maintain a professional retail image through positive media exposure Objective: Formulate retailer policies in compliance with legal and manufacturer guidelines Ensure adherence to Volkswagen operating policies and guidelines, including Retail and Wholesale standards Ensure all retailer employees and contractors operate within the law at all times Review pricing/discounting policies regularly Ensure adherence to Health and Safety and Environmental policies and procedures Develop and maintain relationships with Volkswagen representatives, professional bodies, suppliers, statutory representatives Objective: Control cash flow, stocks and assets to achieve a satisfactory return on investment Examine accounts, operating controls and composite figures to monitor performance, plan improvements and allow corrective action to be taken Set profit objectives within a specific time scale to ensure a budgeted return on investment Maintain stock turnover ratios, ensuring any increase in stock holding generates a sufficient profitable return Determine the reason for budget variances, including overruns and underages Maintain effective control of expenses in line with budget objectives Objective: Ensure the retailer is adequately staffed Recruit suitably qualified and experienced personnel Coach and develop job-related skills of managers to support improvement in their performance Ensure training needs are met and accurate records kept Establish and review salary scales and incentive schemes Objective: Generate enthusiasm for the Volkswagen Guiding Principles and Brand Values Develop and maintain an excellent working relationship with all management and staff Embody the Volkswagen Guiding Principles and Brand Values in all interactions Communicate enthusiasm for the brand to all retailer staff and customers Objective: Ensure managers and staff are committed to customer satisfaction and process excellence Ensure departmental managers record transactions accurately and timely onto the management information system Regularly review and communicate customer satisfaction results Ensure managers communicate customer satisfaction expectations to their staff Improve the quality of customer service and retention by enhanced facilities and improved technical skills and processes Strictly No Agencies Skills and Experience Required About Us Great products, potential for a global career, limitless opportunities – you’ll find it here at Volkswagen. With iconic vehicles such as the Beetle and the Golf GTI, few manufacturers have produced as many legendary cars as Volkswagen. Our brand holds a special place in people's imagination. But it’s our people who make us one of the most successful automotive brands. There’s a real sense of opportunity, progression and drive in everything we do. This job was originally posted as www.totaljobs.com/job/75496183